About Black Airplane

Serious about the craft. Easy to work with.

Our senior team, 100% based in the USA, has designed, built, and run software for more than 150 clients, from new ventures to Chick-fil-A, Coca-Cola, and The Home Depot.

talk with our team

Featured Diamond Partner
Premier Services Partner
Verified Partner
Verified Agency Partner

What we believe

Five values, and what they mean for your product

We hire for these values and hold each other to them. They show up in the decisions a senior team makes on your product every day, most of which you’ll never have to think about.

Teammates at a conference table in front of a whiteboard

We have courage
We tell you what we’d do
If a feature won’t earn its keep, we say so before anyone builds it. You get a clear recommendation and the reasons behind it, risks included.
We never settle for average
We sweat what your users feel
People trust a product on sight when someone cared about every moment of it. We go the extra mile on the interactions that make software feel effortless.
We succeed with our clients
Your results are our scoreboard
We judge our work by what it does for your business: what it earns, what it saves, and how many people rely on it. Our clients keep us around for years.
We invest in each other
Senior people who keep getting better
Every person on your product is senior and full-time. We sharpen each other every day, and every product we build makes the next one better.
We earn everything
You own all of it
You own the code, the data, and the cloud accounts it runs in. Nothing depends on us, so we earn every release the same way we earned the first.

Founders

Run by the people who started it

David Leggett and Michael Caldwell founded Black Airplane and still lead it. Beyond the products we build, they help shape Georgia’s technology policy and mentor the next wave of Atlanta founders.

David Leggett
Partner, Technology
- Mentor, Techstars
- Mentor, Atlanta Tech Village
- Mentors, North Atlanta Venture Mentoring Service
Michael Caldwell
Partner, Operations & Business Development
- Governor's Appointee, Georgia Technology Authority
- Vice Chairman & Member of the Emerging Technologies Roundtable, Atlanta Regional Commission
- Mentors, North Atlanta Venture Mentoring Service

Recognition

Noticed for the work we ship

Inc. 5000

Twice among the fastest-growing private companies in the US

W3 Awards

More than a dozen, for web, design, and app work

Georgia Titan 100

Our partners, named among Georgia’s top executives

Vega Digital Awards

Awarded for the digital products we build

Web Excellence

Awarded for the sites and web apps we build

Where we work

Headquartered in Atlanta. Working from all over the US.

Every one of us is a senior, full-time employee, 100% based in the USA. We work as one team every day, wherever we live, and meet in person whenever a project calls for it.